Website Design company owner Adam Allcock is extending his reach across Europe after being commissioned by the owner of holiday chalets at a French ski resort.
Adam, who runs St Helens-based Merseyside Web Design, has designed and built a website to showcase properties available for hire at the resort of La Plagne in the French Alps.
He also specialises in search engine optimisation and says the French commission proved the high ranking of his own website.
“My client in France was keen to use a British company and when she searched web designers, my company was near the top of the list,” said Adam, who also specialises in online marketing.
“It is good to know the search engine optimisation works well with my own company as I work with lots of clients to ensure their websites feature prominently. Recent changes in the way Google indexes websites now means that it’s not enough just to have a website to attract business. I offer comprehensive online marketing strategies, which integrate social media, blogging, video promotion and more in order to create an overall web presence that is needed in today’s business climate.”
Adam, a qualified careers adviser, set up Merseyside Web Design two years ago after taking voluntary redundancy from the young people’s service, Connexions. Prior to a long career with Connexions he had worked at the Chamber and for an IT company in Sheffield.
He first became interested in web design whilst developing a website for a band he was in and has spent many years since honing his IT skills.
Adam received guidance to set up his business through the Chamber’s New Enterprise Allowance programme and has benefited from mentoring by Chamber chairman Steve Gange.
“The help and support I have received from the Chamber and Steve in particular, has been really useful,” said Adam, “Steve helped me by developing my business plan and tapping into business networks.”
“I found out about the programme from the Job Centre and was keen to accept any help that was on offer. It is a big step setting up a business after years of employment and I wanted to do it right.”
“Fortunately I had made lots of contacts whilst working for Connexions so I was able to utilise those. As a web designer, my overheads are relatively low and much of my work can be done electronically. I regularly conduct online training sessions and meetings with my clients via remote assistance and Skype, which works really well.”
Adam has since built up a range of clients including well known St Helens businesses including the Pets Emporium and The Griffin Inn in Eccleston. Other recent client include Merseyside-based company Pixel Photo Booth, two floristry businesses, a firm providing online discount coupons in Wigan and an expanding Liverpool-based company, Seaforth Marine and Offshore.
“Most of my business has come via word of mouth and recommendations and I am really busy which is great,” continued Adam, who has also developed a tourist website for a client with holiday properties in Turkey.
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